Alex Birks is a robotics engineer, sports enthusiast, and aspiring consumer wellness-technology industry leader. Alex founded Suji with the aspiration to be a leading technology provider of muscle health solutions. Suji is now adopted by more than one third of American sports teams and has just launched a consumer line of business.
Today on the show we discuss: why blood flow restriction (BFR) training has exploded in popularity, how targeted compression training builds muscle and strength without joint stress, why it’s a powerful tool for recovery, warm-up, and performance, how Suji is revolutionizing BFR by personalizing compression based on data to make it safer and more effective, how to integrate BFR into strength training and warmups, how Alex’s own comeback from a devastating injury inspired a mission to help millions move and train pain-free and much more.
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